Made By Marcus cookbook

Made By Marcus approached Public Eye to help bring Canada's first ice cream cookbook to life. Featuring over 80 recipes grouped by seasonal flavours, the book is both a natural brand extension and a joyful celebration of the irresistable world of ice cream. Thoughtful design touches—like a super-glossy cover and metallic overprint details—add a tactile richness to the book. The layout encourages readers to get creative and experiment with recipes, and a double ribbon allows them to bookmark multiple recipes to create their own unique flavours.